Организация культурно досуговой деятельности в современном мире(обществе) в учреждениях культуры

)• Financial fundsFinancial funds understand a set of economic relations arising in the process of formation, distribution and use of centralized and decentralized funds of funds.We usuallytalkabout trust funds of the state or business entities (enterprises). The most important concept in the field of finance is its budget.• Mass mediaThe main place is occupied by the media, which are divided into printed (newspapers, bulletins, magazines, etc);electronic (TV, radio, Interner, etc).They are the main source of information about events in the world of politics, economics, the social sphere, science, culture, education, sports, show business, used in cultural and leisure activities.Each tool serves as a carrier (transmitter) of one or another content. Depending on the nature of the content and purpose, a specific tool or, more often, a set of tools is selected. The arsenal of cultural and leisure activities is diverse.Personnel should be able in each case to choose and use those that will give the greatest effect, will be the most effective, will ensure the best completion of the task:•The word as a leading tool in socio-cultural activities.•Patterns of using visual aids in cultural and educational activities. Patterns of using artistic means in socio-cultural activities. Optimization of the use of professional and amateur art as a means of cultural and educational activity in all forms of work of cultural institutions. •The principle of systematization of the means of intellectual - emotional expressiveness of socio-cultural activity. It should be noted that all means are closely interconnected and are selected taking into account a specific object of influence and the thematic focus of the event. For the successful use of the means of social and cultural activity, the following requirements must be observed: the choice of means must depend on the purpose of the event, educational action, since it is the goal that determines the means; the quantity and nature of the selected means of influence should correspond to the tasks, and the lack of funds, as well as their excess, are equally harmful; the teacher must be fluent in the methodology of applying the means of socio-cultural activity, know their weaknesses and strengths.METHODS OF SOCIAL AND CULTURAL ACTIVITYIn cultural and leisure activities, there are three generic methods: the method of illustration, the method of dramatization, the method of play. Other methods used in cultural and leisure activities are not related to the generic ones, they were introduced from other areas of knowledge: sociology, pedagogy, psychology. So, for example, when planning work with a specific audience, various methods of studying it are used - methods of sociological research.In order to create a cultural and leisure program, it is not enough just to understand the laws of its dramatic construction. You need to understand, know exactly the potential possibilities of the methods of editing, illustration, theatricalization and play.•Illustrative methodThe essence of the method of illustration is the special organization of the content of information material using the display in any form. Speaking about the method of illustration, it should be borne in mind that he, through the synthesis of various emotionally expressive means, complements the information, making it visible. In all cases, within the framework of an informational and developmental material that is homogeneous in content, its illustration (display) by means of art creates an art form with great power of emotional influence. Moreover, the illustration not only introduces an element of artistry into the content of the cultural and leisure program, but reveals, develops, deepens, and concretizes the topic. One and the same theme can be illustrated in different ways, taking into account a variety of artistic expressive means.The director prefers the method of illustration, depending on the type of program, its form, and the nature of the audience.By its nature, the method of illustration corresponds to the type of information and educational programs, and it can be used as an additional method in artistic, journalistic, and cultural and entertainment programs. In practice, two types of illustration have developed: artistic and visual. For example, a lecture, which is both a method of disseminating knowledge and a form of cultural and leisure activity, uses the method of illustration in the form of book exhibitions, photo stands or expositions of reproductions, art reading, music, showing fragments from popular science and documentary films.The introduction of an element of artistry into the information and educational program using the method of illustrating allows you to create such a stage composition in which documents, documentary shots, photographs, combined with artistic images (poetic, choreographic, musical), achieve an emotional effect of enormous power.• Method of theatricalizationThe method of theatricalization in modern leisure programs consists in combining sounds, colors, melodies in space and time, revealing the image in different variations, asking them through a single “through action”, which combines and subordinates all the components used according to the laws of the script.The theatricalization method is an artistic and pedagogical method, which, on the one hand, is a way of unity of dramatic processing of material according to the laws of the theater, where there is an action set, its development, culmination and denouement, and on the other hand an artistically designed action of a group, collective or masses of participants, which is an incentive for the game action of the mass of participants.Consequently, the method of theatricalization appears not as one of the methods in the cultural and leisure programs used in all its variants, but as a complex creative method that is closest to the theater and has a deep social and psychological foundation. • Method of the gameThe next generic method of cultural and leisure activities is the game. The game also has its own theory, it is both a method and a form. It is generally accepted that the initial, determining factor in the game is that the participant in the game creates an imaginary situation for himself instead of the real one and acts in it, performing a certain role, in accordance with his own knowledge, abilities and skills that he gives to the surrounding objects. The transition of action into an imaginary situation is especially characteristic for the development of the game in specific 23 cultural and leisure activities. The game here is considered as a product of development, moreover, outstripping the needs of practical life, as an action from inside of ripening functions, giving rise to functions that are born in relationships with the outside world. The method of playing in the cultural and leisure program most successfully combines informational-logical and informational-figurative principles that synthesize education, pedagogy, art and creativity, which have an extraordinary power of influence on the thoughts and feelings of a person. Practical task: Audience is given sheets of paper on which various forms of work are written. It is necessary within 5-10 minutes to draw up a scenario plan of the event on a given topic (one for all, for example, International Women's Day) and in the specified form (for each of its own). Experts are faced with this situation every day (there is a topic, you need to choose a form). This task demonstrates the diversity of forms, the breadth of choice. There is a discussion. During the discussion, factors are identified that can influence the decision when choosing the form of the event.CONCLUSIONA specialist in social and cultural activities is the central figure in the educational process, it is he who is the bearer of goals and ideals, ideas, traditions, the owner of scientific knowledge and mastery of education. The question of the methods of cultural and leisure activities is a complex one. It is very difficult to give a clear classification of them, but the content of the work, the need for a creative approach to the selection of methods and techniques in the activities of cultural institutions, which have gained extensive experience in using various means, forms and methods depending on the situation and the tasks to be solved, are obvious. Professionals of the social and cultural sphere to own them, to be able to apply them creatively. The professional skill of a specialist of a cultural institution is to choose from the whole variety of means, forms and methods those that in each case will make it possible to best solve the challenges. In one case it will be a thematic evening, in another - a lecture, in the third - a concert of amateur performances, etc. Looking for new, more effective combinations of content, forms, methods and means in order to arouse people's interest, to attract them to the cultural institution.REFERENCESChizhikov V.M. Methodological support of cultural and leisure activities \ ChizhikovV.M .: MGIK, 2009. Gagin V.P. Expressive means of club work. Gagin V.P .: Eksmo Publ., 2005Gagin V.P. Is it interesting in your club. Gagin V.P .: "Politizdat Publ.", 2000Genkin D.M. Organization and methodology of art and mass work Genkin DM: "Prosvescheniye Publ.", 2006Goncharov I.P. Social and cultural - activities, cultural institutions, club type I. Goncharov: KaretnyDvor Publ., 2004Konovich A.A. 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